Direto

Direto

Brazilian e-commerce aggregator for electronic products.

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Early VC
Total Funding000k
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Direto (adsal.co) operates as an e-commerce platform in Brazil, primarily focused on aggregating and comparing prices for consumer electronics, with a significant emphasis on mobile phones. The platform enables users to search for products and view listings from a wide array of retailers, including major names like Atacado Connect, Cellshop, and Nissei.

The service functions as a marketplace, connecting consumers with numerous electronics stores primarily based in Paraguay for online purchases valid within the region. Users can filter searches by various specifications such as operating system (iOS, Android), network technology (4G, 5G), and whether a product is new or reconditioned. The business model appears to be centered on lead generation and affiliate sales, directing traffic to partner store websites. It also provides useful tools for shoppers, such as a duty calculator and currency exchange rate information, updated regularly.

The platform's core market is Brazilian consumers seeking competitive prices on electronics. By aggregating offers from many vendors, it provides a centralized location for price comparison and product discovery. The site also lists various related product categories, including mobile accessories, computer components, and audio/video equipment.

Keywords: e-commerce aggregator, consumer electronics, price comparison, online marketplace, mobile phones, Brazilian market, electronics retail, affiliate sales, product discovery, cross-border shopping

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