Direct2U
Leading supplier of workplace furniture, storage solutions, and safety equipment with competitive pricing and free UK delivery.
| Date | Investors | Amount | Round |
|---|---|---|---|
* | INR18.0m | Seed | |
| Total Funding | 000k | ||
| USD | 2023 |
|---|---|
| Revenues | 0000 |
| EBITDA | 0000 |
| Profit | 0000 |
| EV | 0000 |
| EV / revenue | 00.0x |
| EV / EBITDA | 00.0x |
| R&D budget | 0000 |
Source: Dealroom estimates
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Founded in 1972, Direct2U operates as a network of specialized e-commerce websites offering industrial and commercial products to businesses across the UK. The company, registered as Direct 2U.com Limited, has its own manufacturing facility in the West Midlands and also serves as a distributor for brands such as TUFF, QMP, and SEALEY.
The business model focuses on a direct-to-customer approach through a collection of dedicated websites, each targeting a specific product category. This strategy allows for specialized expertise in each product range, which includes items like lockers, workbenches, cycle shelters, office furniture, and safety equipment. The company recently consolidated its various websites into a single platform, direct2u.co.uk, to streamline the customer experience and allow for a single checkout process.
Direct2U serves a wide array of market sectors, including workshops, factories, offices, schools, and industrial environments. Revenue is generated from the sale of these products. For larger projects, the company provides additional services such as free on-site surveys for planning and design, tailored quotes, and professional installation.
Keywords: industrial equipment, commercial supplies, e-commerce, workplace solutions, material handling, storage solutions, office furniture, safety equipment, site surveys, B2B retail