Dingo

Dingo, founded in 2014 by Paul Roiter and Phillip Watts, operated as a peer-to-peer ticketing application in the United Kingdom's secondary market. The company positioned itself as a solution to the prevalent issues of ticket touting and fraud by ensuring tickets were sold at face value. The platform's primary function was to connect fans, allowing them to buy and sell tickets for live events directly and safely.

The business model was centered on creating a transparent and fan-friendly community. Revenue was generated by charging the ticket buyer a 10% commission on the transaction value. A key feature of the service was its escrow-style payment system, powered by PayPal, where funds were only released to the seller after the event had occurred, significantly reducing the risk of fraud. Sellers could list tickets within seconds by taking a picture, and an in-app messaging service facilitated communication between buyers and sellers to arrange for ticket delivery or in-person exchange.

Targeted at avid event-goers, Dingo focused on simplifying last-minute transactions for fans who genuinely could not attend an event and wanted to recoup their costs. The platform capped resale prices at the original face value, aiming to deter professional touts who profit from inflated prices. Based out of Google Campus in Shoreditch, London, the startup aimed to provide a simple and quick mobile-first solution. According to market analysis, Dingo is now considered a dead-pooled company.

Keywords: peer-to-peer ticketing, secondary ticket market, face value tickets, fan-to-fan exchange, mobile ticketing app, event tickets, ticket resale, anti-touting, secure ticket buying, Dingo app, Paul Roiter, Phillip Watts, London startup, live events marketplace, escrow payments, ticket fraud prevention, last-minute tickets, concert tickets, sports tickets, festival tickets