Digital Theatre+

Digital Theatre+

The Digital Theatre+ platform gives you 24/7 access to award-winning productions and a wealth of engaging educational materials. So whether you’re teaching remotely or in the classroom, you can be confident that you and your students can access world-class resources.

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$6.2m

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Total Funding000k

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More about Digital Theatre+
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Digital Theatre+ operates as a specialized streaming service provider catering to the educational sector, offering high-definition digital recordings of theatrical performances. The company was established in 2009 by Robert Delamere and Tom Shaw, both of whom possess extensive backgrounds in the theatre industry. Delamere's experience as a theatre and film director, coupled with Shaw's work as a producer, provided a strong foundation for a venture aimed at bridging the gap between live performance and digital accessibility for educational purposes.

The platform's primary market consists of educational institutions, including universities, schools, and libraries, providing them with a comprehensive resource for drama and theatre studies. Digital Theatre+ has curated a substantial library of productions from esteemed companies such as the Royal Shakespeare Company, the Royal Opera House, and The Old Vic. This content is supplemented with a wealth of educational materials, including interviews with cast and crew, masterclasses, and written study guides, designed to enrich the learning experience. The business model is primarily based on institutional subscriptions, granting users unlimited access to the entire catalogue of performances and supplementary content. This approach provides a predictable revenue stream while offering significant value to its client base.

The service delivers a curated selection of British theatre, differentiating itself from broader streaming platforms by focusing on a niche, high-value content segment. The platform's value proposition lies in its ability to provide global access to productions that students and educators might otherwise be unable to experience. By digitizing live theatre and packaging it with pedagogical resources, the company has established a distinct position within the EdTech and digital media landscape, serving a global audience of over 2,000 institutions across more than 80 countries. In 2021, the company was acquired by Broadway On Demand, a move that signals a consolidation and potential expansion within the niche market of streaming for the performing arts.

Keywords: EdTech, streaming service, theatre education, digital content, subscription model, performing arts, educational resources, video on demand, arts education, digital library

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