Deli New Energy Automobile

Deli New Energy Automobile Co., Ltd. is a manufacturer of new energy vehicles, established in July 2017 with its operational headquarters in Shanghai and a production base in Anyang, Henan province. The company's Chairman and CEO is Qian Dezhu, a seasoned executive with a master's degree and a deep background in the automotive sector. His career includes numerous management roles at Chery Automobile and a position as one of the original founders of Hozon Auto, the parent company of Neta Auto, showcasing his extensive experience in vehicle manufacturing and corporate strategy.

The company focuses on providing modern, green logistics solutions through the research, development, manufacturing, and sales of new energy commercial vehicles. Its business model centers on direct sales of these vehicles to clients in the urban and last-mile logistics sectors, such as e-commerce and postal delivery companies. A core part of its strategy is the principle of "scene-defined vehicles," aiming to create products specifically tailored to the real-world needs of logistics professionals. Deli New Energy operates under its brand, NEOMOR (大力牛魔王), which translates to "Mighty Bull Demon King."

Under the NEOMOR brand, the company produces a range of all-electric commercial vehicles. Key models include the D01, D05, and D08, designed for urban delivery scenarios. The D01, for instance, is a compact vehicle for last-mile delivery, featuring an integrated stamped body, ABS, and air conditioning, with a low electricity consumption rate. The product lineup extends from small electric logistics vehicles to plans for larger models and even hydrogen fuel cell heavy trucks, demonstrating a multi-faceted approach utilizing pure electric, extended-range, and hydrogen technologies. The company possesses a modern production facility with stamping, welding, painting, and assembly lines, and has obtained national qualifications for producing both pure electric and hydrogen fuel cell commercial vehicles.

Keywords: Deli New Energy Automobile, NEOMOR, Qian Dezhu, electric commercial vehicles, new energy logistics, last-mile delivery, urban logistics solutions, EV manufacturing, commercial EV, electric trucks, hydrogen fuel cell vehicles, green logistics, automotive manufacturing, e-commerce delivery, supply chain vehicles, electric vehicle technology, commercial fleet solutions, Anayang manufacturing, Shanghai automotive, vehicle R&D