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DateInvestorsAmountRound
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Growth Equity VC
Total Funding000k
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More about Decision Logic
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From a financial analyst's perspective, Decision Logic represents a mature and strategically repositioned player in the restaurant technology sector. The company originated in 1998, founded by restaurateurs with the explicit goal of creating a web-based tool to manage food costs for their peers. This foundation provides the company with deep domain expertise, differentiating it from technology firms that build for the restaurant industry without intrinsic operational experience.

A pivotal moment in the company's trajectory occurred in 2014 when it was acquired by The Garage by Aviture, a technology incubator established by entrepreneur Mark Griffis. This acquisition marked the beginning of a significant transformation, leading to a complete technological replatforming and a renewed product philosophy focused on solving tangible operator challenges. Under the leadership of CEO Mandi Wooledge, who ascended from the COO role, the company has demonstrated substantial growth, with revenue reportedly increasing over 200% in the five years leading up to April 2025. This period of revitalization culminated in a strategic growth investment from Clovis Point Capital in April 2025, aimed at accelerating product innovation and team expansion.

The company's business model is centered on providing a comprehensive, subscription-based back-office software-as-a-service (SaaS) platform for multi-unit restaurant brands. The core value proposition is to enhance profitability by giving operators real-time visibility and control over their primary variable expenses: food and labor. The platform integrates with existing point-of-sale (POS) and other third-party systems, ensuring data continuity even if a client switches providers.

Decision Logic's product suite is a holistic operational toolkit. Key features include detailed inventory management with food usage and waste variance monitoring, a labor scheduling module that contrasts scheduled hours against actual hours worked, and enterprise-level dashboards for analyzing sales and cost data across multiple locations. The platform also offers a "Logic Shield" for PCI compliance, addressing cybersecurity needs. To cater to varying levels of client need, the company offers tiered concierge services, from basic data entry support to a fully dedicated account manager for in-depth operational consultation and variance investigation.

Keywords: restaurant management software, back office solutions, food cost control, labor cost management, multi-unit restaurant operations, restaurant profitability, inventory management, restaurant analytics, POS integration, restaurant SaaS, operator-built technology, Aviture, Clovis Point Capital, Mark Griffis, Mandi Wooledge, restaurant enterprise software, menu engineering, supply chain management, operational efficiency, restaurant technology platform

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