Datawisp

Datawisp operates as a no-code, AI-powered data analytics platform designed to make data exploration accessible to non-technical users, particularly within the gaming and web3 sectors. The company was founded in 2021 and is headquartered in New York.

The impetus for Datawisp came from the founding team's experience in the esports industry, where they observed a significant gap between the need for data-driven decisions and the technical skills required to access that data. CEO Mo Hallaba, along with his co-founders, initially developed data tools for an esports team, applying a "Moneyball" strategy to gain a competitive edge. This work expanded to servicing other teams and broadcasters, which highlighted a recurring theme: business users depended heavily on engineers for data insights, leading to bottlenecks. This realization led to the creation of Datawisp, a more broadly applicable platform aimed at empowering anyone in an organization, from an intern to the CEO, to work directly with data.

Datawisp's core product is a software platform that allows users to analyze and visualize data without writing any code. It utilizes a visual, block-based interface where users can link different operations—like filtering, sorting, or charting—to build complex queries. A key feature is "Wispy," an AI assistant that processes natural language questions, automatically generates the necessary queries and visualizations, and runs them directly on the client's database. The platform is designed to be fully interpretable, showing users the exact steps the AI took to arrive at an answer, ensuring transparency. Datawisp supports a wide range of data sources, including file uploads (CSV, JSON, XLSX), direct database connections (PostgreSQL, Snowflake, BigQuery), and on-chain data from blockchains like Solana, Ethereum, and Polygon. This enables clients to combine their web2 and web3 data for more comprehensive analysis.

The company targets business clients, ranging from three-person startups to AAA game studios and Fortune 500 companies. The business model is primarily B2B SaaS, with revenue generated from subscriptions to the platform. Datawisp helps these clients improve key performance indicators by providing insights into user acquisition, retention, and behavior. For example, a gaming company can analyze which acquisition channels bring in the most engaged players or identify where players are getting stuck in a game. In August 2022, Datawisp announced a $3.6 million seed funding round led by CoinFund, with participation from Spartan Capital, Mirana Ventures, and others, to expand its team and scale its infrastructure.

Keywords: no-code analytics, AI data assistant, web3 analytics, gaming data, business intelligence, data visualization, data exploration, B2B SaaS, Mo Hallaba, user behavior analysis, player retention, Solana data, Ethereum data, cross-chain analytics, data-driven decision making, interactive dashboards, self-service analytics, Wispy AI, CoinFund, Play Ventures, marketing analytics, product analytics