Dandi Fertility
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| Date | Investors | Amount | Round |
|---|---|---|---|
* | $1.3m | Seed | |
| Total Funding | 000k | ||
Dandi Fertility, founded in 2021 by CEO Jake Kent and Chief Clinical Officer Leyla Bilali, RN, is a company focused on improving the patient experience during fertility treatments. Kent's motivation stemmed from witnessing a family member's challenging IVF journey, while Bilali, a fertility nurse with over a decade of experience, recognized the lack of personalized support in high-volume clinics. The company operates in the fertility services market, which is projected to reach $20 billion in the coming years, by addressing the physical and emotional challenges that occur outside of the clinical setting.
Dandi employs a hybrid business model that combines direct-to-consumer sales with B2B partnerships. Revenue is generated through the sale of its signature product, the Dandi IVF Care Kit, and through on-demand virtual care services. The company also partners with fertility clinics and pharmacies, which purchase Dandi's solutions to improve their patient care, accounting for a significant portion of revenue. In May 2024, the company secured $1.3 million in a pre-seed funding round led by Tiferes Ventures, with participation from Ruttenberg Gordon Investments, Winklevoss Capital, and the WeWork Alumni Fund.
The company’s main offering is the Dandi IVF Care Kit, priced at $185, which was developed after two years of research with specialists and patients. This patent-pending kit includes a compression belt with a clip-in window for heating and cooling pads to numb injection sites, a massage ball to ease progesterone knots, and semi-permanent shot targets for accurate administration. Complementing the physical product is a virtual care platform providing on-demand support from registered fertility nurses licensed in all 50 states. These services include live injection guidance, medication consultations, and general fertility consultations for various stages of the journey, with sessions costing between $125 and $135.
Keywords: fertility care, IVF support, patient experience, at-home injections, virtual fertility nurse, fertility services, IVF Care Kit, Jake Kent, Leyla Bilali, direct-to-consumer healthcare, B2B fertility solutions, fertility comfort products, injection support, telehealth fertility, fertility consultations, egg freezing support, fertility concierge, women's health, femtech, assisted reproductive technology