DAILYHOTEL

Founded in 2013 in Seoul, South Korea, DAILYHOTEL established itself as a mobile-first platform specializing in last-minute and curated travel experiences. The company’s primary offering was a reservation application that provided users access to premium accommodations, including luxury hotels, alongside fine-dining restaurant bookings.

The business operated on a commission-based model, earning revenue from bookings made through its platform. Its target clients were travelers seeking high-end and spontaneous lodging and dining options. The application gained significant traction, surpassing 10 million downloads by August 2018 and facilitating over 170 billion won in transactions that year. The platform's inventory included approximately 400,000 hotels across 210 countries, supplemented by 4,700 pensions and 1,000 fine-dining establishments.

In September 2019, Yanolja, a major South Korean travel platform, acquired DAILYHOTEL. This acquisition was a strategic move for Yanolja to expand its portfolio into the luxury segment, contrasting with its established reputation in the budget and mid-range hotel market. Following the acquisition, DAILYHOTEL continued to operate as a distinct brand. However, as part of a broader corporate restructuring to improve profitability ahead of a planned Nasdaq IPO, Yanolja announced plans in 2024 to integrate the DAILYHOTEL app and website into the main Yanolja platform. This consolidation aims to streamline overlapping business functions and enhance overall operational efficiency.

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