Cuponatic LATAM

Cuponatic LATAM operates as an e-commerce platform in the internet retail industry, providing daily deals and discounts to consumers across Latin America. Founded by Christian Real Bernouin and Tomás Bercovich, the company has established a presence in Chile, Peru, Colombia, and Mexico. The business model centers on securing and offering substantial discounts of up to 90% on a wide array of products and services. These include beauty treatments, travel packages, health and wellness products, and various local services. Cuponatic generates revenue by taking a commission from the sales made through its platform, connecting local businesses with a large base of online shoppers looking for value.

The company's history includes a significant strategic alliance with Metro International S.A., which bolstered its expansion and consolidation efforts in the region. Christian Real Bernouin, one of the co-founders, guided the company through significant challenges, including near-bankruptcy in 2012, to achieve substantial growth, reportedly reaching $5 million in annual revenue by 2019. Co-founder Tomás Bercovich also mentions his experience scaling Cuponatic internationally as a key learning experience for his subsequent ventures. This highlights the founders' resilience and direct experience in navigating the complexities of the e-commerce market in Latin America.

Cuponatic has also pursued growth through acquisitions, such as the merger with Oftetop in 2018 and the acquisition of Agrupemonos in 2013. The platform serves a broad client base of young people and adults seeking to save money on daily purchases and experiences. Over the years, the company has received recognition for its performance, including being named the Best E-commerce SME in LATAM at the E-commerce Awards in 2014 and multiple 'Great Place to Work' awards in Chile.

Keywords: daily deals, e-commerce platform, Latin America online retail, discounts, local services marketplace, beauty deals, travel offers, product discounts, Christian Real Bernouin, Tomás Bercovich, Cuponatic Chile, Cuponatic Peru, Cuponatic Colombia, online coupons, savings platform, Metro International partnership, Agrupemonos acquisition, Oftetop merger, consumer savings, digital marketplace