Crysta - Pregnancy Care

Crysta IVF operates a network of fertility clinics across India, aiming to make IVF and fertility treatments more accessible and affordable. The company was founded in 2018 by Dheeraj Jain and Harshita Jain. Dheeraj Jain, a serial entrepreneur and investor, brings his experience from the startup ecosystem, having previously co-founded companies like Deyor Camps. Harshita Jain's background as a chartered accountant contributes to the company's strategic financial management.

The business functions on a partnership model, collaborating with established IVF doctors and centers to co-brand and manage facilities, thereby reducing the initial capital expenditure typically associated with setting up new clinics. This strategy allows for rapid expansion and leverages the existing infrastructure and reputation of their medical partners. The primary clients are couples and individuals facing infertility challenges. Crysta IVF generates revenue by providing a comprehensive suite of fertility services.

Their core service offering is In-Vitro Fertilisation (IVF), a medical procedure where an egg is fertilized by sperm in a laboratory and then transferred to a uterus. Beyond standard IVF, the clinics provide a range of related treatments, including Intracytoplasmic Sperm Injection (ICSI), Intrauterine Insemination (IUI), and options for egg and sperm donation. The company emphasizes a patient-centric approach, focusing on transparency in pricing and treatment processes to build trust with its clients. By standardizing protocols and leveraging economies of scale through its network, Crysta IVF aims to lower the cost of fertility treatments, a significant barrier for many in the Indian market.

Keywords: fertility clinics, IVF treatment, assistive reproductive technology, healthcare network, patient financing, infertility services, India, co-branding model, affordable healthcare, reproductive health