CRM manager

CRM manager

CRM manager has established itself as a leader in the Software-as-a-Service (SaaS) consulting and system integration market.

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CRM-manager.net operates as Nimble, a customer relationship management (CRM) platform tailored for small to medium-sized businesses and individual teams. The company was founded by Jon Ferrara, who also co-founded GoldMine, an early and successful CRM software. Nimble is designed to unify contacts, calendars, and email interactions from Google and Microsoft 365 into a single interface. The platform aims to automate data entry and streamline contact management, allowing users to build and maintain relationships more effectively.

The core of Nimble's service is its AI-driven platform that combines contact management, sales pipeline automation, and email marketing. Key features include the Nimble Prospector browser extension, which enables users to capture and enrich contact information from websites and social platforms like LinkedIn. The system also offers customizable deal pipelines, sales forecasting, email tracking, and reporting. For marketing efforts, users can segment their contacts for targeted group messaging and track engagement metrics to refine their outreach strategies. The business model appears to be subscription-based, offering a free trial to new users without requiring a credit card.

Nimble serves a variety of clients who are looking to improve efficiency in their sales and marketing processes. Testimonials on their site highlight benefits such as significant reductions in data entry time and improved email marketing open rates. The company emphasizes putting the "relationship" back into CRM, positioning itself as a tool for managing interactions across all business constituencies, including prospects, customers, analysts, and influencers. It integrates with thousands of other applications, providing a customizable solution for different business needs.

Keywords: customer relationship management, sales automation, contact management, email marketing, pipeline management, lead generation, small business software, data enrichment, Microsoft 365 integration, Google integration

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