Cream Analytics

Cream Analytics

Go-to-market analytics to improve financial health.

HQ location
Salt Lake City, United States
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Cream Analytics provides a go-to-market analytics tool designed to offer automated answers that help companies improve their financial health. The software is tailored for finance professionals, aiming to streamline and automate data gathering, cleansing, and reporting to generate accurate financial reports and insights without needing extra engineering resources. The company's platform offers content, automation, and benchmarking services, functioning as a financial tool for enterprises to optimize their financial standing.

Founded in 2018 and headquartered in Salt Lake City, UT, Cream Analytics operated in the Business/Productivity Software industry with a focus on SaaS and FinTech. The company raised $800K in an early-stage VC round on January 1, 2019, with Sorenson Capital as an investor. On June 20, 2023, Cream Analytics was acquired by Incorta through a buyout and now operates as a subsidiary.

Another entity, also known as CREAM, which stands for Content Revenue Engagement Analytics Management System, is a digital platform for publishers. This platform integrates multiple tools to optimize digital business aspects, including publishing, engagement building, and revenue optimization. The founding team of this entity includes Arijit Amiyo Kumar Chatterjee (CEO), Kawaljit Singh Bedi (CTO), Jaskirat Singh Bedi (COO), and Gurpreet Kaur Bedi (Project Manager).

Keywords: go-to-market analytics, financial health, data analytics software, automated financial reporting, business intelligence, data gathering automation, data cleansing, benchmarking services, SaaS, FinTech, content revenue management, digital publishing, revenue optimization, engagement analytics

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