Corner Media

Corner Media

Platform Company with Location-Based Consumer Targeting.

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Convertible
Total Funding000k
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More about Corner Media
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Corner Media operates as a location-based digital media company, concentrating on monetizing unused spaces in high-pedestrian traffic commercial properties. Founded in 2011, and formerly known as Glanz.tv, the firm rebranded in 2015 to reflect its focus on integrated digital and traditional out-of-home (OOH) advertising solutions. The company was acquired by Digital Locations on September 1, 2017, and now operates as a subsidiary. The leadership includes President and COO Thomas M. Farasy. The founders leveraged their collective experience in investment, real estate, and out-of-home media to build the company's portfolio.

The company's core business revolves around its "From Real Estate to Media Estate" program, which partners with property owners, including large REITs, to generate ancillary revenue. Corner Media's business model involves shouldering the full cost of hardware, software, installation, and permitting, while sharing a portion of the generated media revenue with the property owner. This approach allows real estate partners to monetize their assets without any capital investment or operational burden. The company serves two main client types: real estate owners seeking to increase non-rent income and brands/agencies aiming to reach consumers in specific physical locations. Corner Media operates in major U.S. markets, including Washington, D.C., Los Angeles, Philadelphia, and Boston, with plans for further expansion.

Corner Media's primary offering consists of its Digital Urban Panels®, which are eye-level outdoor digital screens placed in strategic locations like retail venues, transit hubs, and community corners. These screens deliver full-motion advertisements designed to capture the attention of on-the-go consumers. The company complements its digital out-of-home (DOOH) network with location-based mobile advertising, enabling brands to extend their reach from the large screen to personal devices. A key differentiator is the company's strategic placement of screens in luxury retail areas and near essential services, which proved resilient and even saw increased foot traffic during the pandemic. By combining digital displays with traditional outdoor advertising and mobile targeting, Corner Media provides an integrated platform for brands to engage with specific demographics where they live, work, and shop.

Keywords: digital out-of-home, DOOH, location-based advertising, real estate media, ancillary revenue, street furniture advertising, outdoor advertising, commercial property monetization, media estate, pedestrian traffic, AdTech, place-based media, Digital Urban Panels, outdoor digital screens, retail media, transit advertising, mobile targeting, high-traffic locations, visual marketing, property technology

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