Content Fleet
Assists online publishers to write topics that will boost internet traffic and revenue.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
| investor investor | €0.0 | round | |
| N/A | €0.0 | round | |
* | N/A | Acquisition | |
| Total Funding | 000k | ||
| EUR | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 |
|---|---|---|---|---|---|---|---|
| Revenues | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 |
| EBITDA | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 |
| Profit | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 |
| EV | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 |
Source: Company filings or news article
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Established in 2010 in Hamburg, Germany, Content Fleet GmbH has positioned itself as a significant player in the German content marketing industry. The company was founded by Mattias Protzmann and has since grown to over 180 employees, including a substantial team of 100 content experts and journalists. A pivotal moment in its history occurred on April 1, 2015, when it was acquired by Ströer SE & Co. KGaA, becoming a key part of the Ströer Content Group. This acquisition provided Content Fleet with access to Ströer's extensive network, enhancing its market reach.
Content Fleet operates as a data-driven content marketing agency, serving a diverse client base that includes various brands, agencies, and publishers. The company's business model revolves around providing a complete suite of services covering the entire content value chain. This includes strategic conception, portal development, content creation, search engine optimization (SEO), content distribution, and performance monitoring. Revenue is generated by delivering these tailored services to clients, with reported revenues between $10 million and $50 million. The company's offerings are designed to establish and operate websites for third parties and to create and trade digital content across multiple platforms.
The firm's core service is the creation of measurable, performance-oriented digital content. A key differentiator is its proprietary technology, which leverages artificial intelligence and big data analytics. This technology, including a Content Evaluation System (CES), assists in identifying trends and topics that are likely to attract audiences and boost internet traffic for its clients. By using this data-centric approach, Content Fleet aims to increase the efficiency of editorial teams and deliver measurable results. The service portfolio is extensive, covering everything from initial strategy and content production to distribution and analytics, aiming to function as a comprehensive partner for digital content needs.
Keywords: content marketing, digital media, data-driven marketing, SEO services, content creation, performance monitoring, big data analytics, portal development, content distribution, lead generation