Consensus

Consensus (goconsensus.com) is a startup that specializes in sales automation, specifically targeting the presales process. The company operates in the B2B (business-to-business) market, serving clients that include sales teams, sales engineers, and technical sales professionals. These clients typically work in industries that require complex sales processes, such as technology and software.

Consensus offers a platform that automates product demos and other presales activities. This helps sales teams to efficiently manage and streamline their workflows, from initial discovery and qualification of leads to conducting demos and proof of concepts (POCs). By automating these tasks, Consensus allows sales teams to focus on higher-value activities, ultimately aiming to increase their sales conversion rates.

The company's business model is based on a Software-as-a-Service (SaaS) approach. This means that clients subscribe to use the platform, usually paying a recurring fee based on the number of users or the level of service required. This subscription model provides a steady stream of revenue for Consensus, allowing for scalability and predictable financial growth.

Consensus also hosts DEMOFEST, a virtual event that focuses on all aspects of sales engineering and technical sales. This event features sessions on various topics, from discovery and qualification to demos, POCs, and compensation strategies. Recordings of these sessions are available for those who missed the live event, providing ongoing value to the sales engineering community.

In summary, Consensus is a B2B SaaS company that automates the presales process for sales teams, helping them to be more efficient and effective. It generates revenue through subscription fees and adds value to the sales engineering community through events like DEMOFEST.

Keywords: sales automation, presales, B2B, SaaS, product demos, sales engineering, technical sales, lead qualification, POCs, DEMOFEST.