Consalad
Global music distribution and artist promotion services.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor investor investor | €0.0 | round | |
| investor | €0.0 | round | |
| N/A | KRW700m | Seed | |
| Total Funding | 000k | ||
Consalad Inc. is a game development company based in Seoul, South Korea, founded in 2021.
The company develops mobile-based casual games and is known for "Joody," a 2D dot-based avatar social mobile game launched in June 2021. Joody allows users, primarily targeting Gen Z and Alpha females, to create and customize their own 2D slime avatars, participate in contests, and engage in social networking and mini-games.
Following an update in April 2023, the game saw significant growth, reportedly becoming profitable by June with over 110,000 registered users. The business model appears to be centered on in-game engagement and user-generated content. Consalad plans to use its funding to enhance these user-generated content features, develop pixel editing tools, and foster a user-driven game creation environment. The company's strategy includes expanding the "Joody" intellectual property into a broader range of games and entering the Japanese market.
In October 2023, Consalad secured an undisclosed amount in a pre-Series A funding round from investors including New Paradigm Investment and Philosophia Ventures to fuel its expansion.
Keywords: mobile gaming, casual games, social gaming, user-generated content, avatar customization, 2D games, dot games, GameFi, Joody, pixel art, social simulation, Gen Z games, Alpha generation, character creation, digital entertainment