Cohosting

Cohosting SL, registered in the Mercantile Registry of the Balearic Islands, presents a targeted value proposition for the hospitality sector, focusing on enhancing ancillary revenue streams for hotels and other travel companies. The company was founded by Diego Calvo, Eduardo Rocabert, and Emilio Galan, who bring a combined wealth of experience from the tourism, technology, and business development sectors. The founders' journey began with the identification of a common pain point in the hotel industry: the untapped revenue potential from unsold inventory and additional services.

The firm's core offering is a platform designed to automate and personalize the upselling and cross-selling process. It operates by sending pre-arrival emails to guests, which contain a curated selection of additional services. This automated communication is triggered based on customer segmentation, aiming to deliver relevant offers to the right guest at the most opportune time. Services that can be marketed through the platform include early check-ins, late check-outs, room upgrades, airport transfers, and local experiences. The primary goal is to monetize unsold room nights and generate incremental income from every booking, with the company claiming an average potential revenue increase of €500 per room annually.

Cohosting's business model is structured around a pure revenue-sharing agreement. This approach eliminates upfront costs, fixed fees, and hidden charges for its clients, creating a low-risk proposition for adoption. The company earns a percentage of the additional revenue it helps generate, aligning its success directly with that of its hotel partners. The platform is designed for ease of use, requiring a simple two-step setup where the client selects the upsells they wish to offer for different guest segments, and the system then handles the automated delivery. This model caters to a wide range of travel companies, from independent hotels to larger chains, seeking to improve profitability without significant initial investment.

Keywords: ancillary revenue, hospitality tech, upselling platform, cross-selling, hotel revenue management, direct bookings, guest experience, travel technology, revenue share model, pre-arrival communication