Circus Social
Make better decisions with 20/ Twenty – The Next Generation Social Intelligence Platform for Marketers.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
| N/A | €0.0 | round | |
$1.0m | Seed | ||
| Total Funding | 000k | ||
| USD | 2019 | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|---|
| Revenues | 0000 | 0000 | 0000 | 0000 | 0000 |
| % growth | - | - | 16 % | 79 % | - |
| EBITDA | 0000 | 0000 | 0000 | 0000 | 0000 |
| Profit | 0000 | 0000 | 0000 | 0000 | 0000 |
| EV | 0000 | 0000 | 0000 | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 | 0000 | 0000 | 0000 |
Source: Dealroom estimates
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Operating under the name Radarr, Circus Social is a social media analytics and big data SaaS company with operational bases in Singapore and Bangalore. The firm was established in 2012 by co-founders Ram Bhamidi and Prerna Pant. Initially launched as a social media marketing agency in 2013, the company pivoted in 2016 to focus on developing a SaaS analytics platform. This strategic shift was driven by the identification of a market need for more user-centric digital data analytics tools.
The founders bring a wealth of relevant experience to the venture. CEO Ram Bhamidi is an alumnus of IIT Kharagpur and IIM Ahmedabad and previously served as the Senior VP of Online Marketing at Shaadi.com. COO Prerna Pant, a King's College London graduate, has a background in digital strategy and marketing, with prior roles at Ogilvy Public Relations and Accor. Their combined expertise in marketing and technology informed the development of the company's core product. In early 2024, Radarr was acquired by Genesys, a US-based software company, with the deal expected to close in the first quarter of 2025.
Radarr provides a social and digital intelligence platform that utilizes artificial intelligence, machine learning, and big data architecture to deliver actionable insights from online conversations. The company's flagship SaaS platform, known as 20/Twenty, helps businesses monitor brand mentions, analyze sentiment, track competitors, and identify emerging trends in real-time across social media, blogs, and other digital sources. The platform is designed with a particular strength in the Asia Pacific region, offering extensive data coverage and nuanced language sentiment analysis for Asian markets. Its business model is subscription-based, serving enterprises across various industries. Clients have included prominent names like Twitter, Mastercard, and Playstation.
Keywords: Radarr, social media analytics, digital intelligence, social listening, SaaS, big data analytics, brand monitoring, sentiment analysis, AI-powered analytics, market intelligence, Asia Pacific market, Ram Bhamidi, Prerna Pant, 20/Twenty platform, competitor tracking, consumer insights, digital monitoring, crisis monitoring, influencer management, Genesys