
ChariTable Bookings
Travel and lifestyle platform generating charitable donations.
Date | Investors | Amount | Round |
---|---|---|---|
* | £5.0m | Angel | |
Total Funding | 000k |
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ChariTable Bookings is a travel and lifestyle membership platform with a social purpose, designed to generate donations for charities through user bookings. Founded by David Johnstone and Lord Stanley Fink, the platform launched after two years of development. Johnstone, an entrepreneur with extensive experience in hospitality and luxury services, previously founded ventures like The Renaissance Club and Key-2 Luxury, and raised millions for charity through The Global Party initiative. This background in luxury, hospitality, and client databases, combined with a conviction for charitable giving, led to the creation of CharitableBookings.com.
The company operates on a model where it partners with major travel sites like Expedia and Booking.com. Users book hotels, flights, and car rentals through the platform at no extra cost, retaining their existing loyalty rewards. A portion of the commission from each booking is then directed to a charity of the user's choice. Initially, the model focused heavily on restaurant bookings, where £1 per diner was donated by the restaurant.
The platform offers both free and premium membership tiers. Free members can make travel bookings that generate donations. The PREMIUM membership, which can be obtained by donating directly to a charity, offers access to wholesale travel rates at over 500,000 hotels, VIP lifestyle privileges, and entry into luxury prize draws. The company's vision is to be a primary destination for charitable giving, with a stated mission to raise £1 billion for thousands of charities worldwide.
Keywords: philanthropic travel, charity fundraising platform, social enterprise, travel booking donations, lifestyle membership, corporate social responsibility, hotel booking charity, David Johnstone, Lord Stanley Fink, online fundraising, travel commission donation, premium membership, VIP travel benefits