Certifier

Certifier provides a digital credential infrastructure for creating, managing, and distributing digital certificates and badges. The company was founded in Krakow, Poland in 2020 by Ukrainian entrepreneurs Sergey Butko and Vlad Turak. Their frustration with outdated and inefficient methods for rewarding achievements fueled the creation of the platform. Both founders brought relevant experience to the venture; Sergey Butko previously co-founded CallPage, a startup acquired by a US tech company, while Vlad Turak created a major Ukrainian educational portal.

The company operates on a subscription-based Software-as-a-Service (SaaS) model, generating revenue through various pricing plans, including a free tier and paid options for higher volume needs. Certifier targets a broad client base, from educational institutions and training providers to corporate businesses of all sizes, including clients like Avon Canada, the University of Illinois, and Western University Canada. The platform is positioned within the growing digital credentials market, which is projected to expand significantly.

Certifier's core product is a comprehensive platform that automates the entire credentialing process. Key features include a design builder with customizable templates for creating branded certificates and badges, the ability to use dynamic attributes to import recipient data and issue credentials in bulk, and automated email distribution. The system also provides analytics to track recipient engagement, such as email open rates and social media shares. For enhanced security and credibility, credentials can be verified and are compliant with the OpenBadge 3.0 standard. The platform is designed to be API-first, allowing for integration with thousands of other applications through services like Zapier, Make, and Pipedream, enabling seamless automation within existing workflows.

Keywords: digital credential management, certificate generation, online certification platform, digital badges, automated certificate issuance, credential verification, SaaS, API-first credentialing, Sergey Butko, Vlad Turak, employee recognition, training certification, educational credentials, online course certificates, marketing automation, skill validation, secure credentials, certificate tracking, bulk certificate sending