Cent Finance

Cent Finance operates as a financial technology entity focused on the decentralized finance (DeFi) sector, established in September 2020 by founders with a background in blockchain and DeFi. The company's primary objective is to enhance the accessibility of financial services for all individuals, particularly those without access to traditional banking, by leveraging DeFi solutions.

The core of Cent Finance's offering is a non-custodial crypto wallet designed for simplicity and security, allowing users to maintain full control over their crypto assets. This product aims to simplify the entry into the DeFi space for new users, providing an intuitive interface for managing digital assets. The business model appears to be centered around partnerships and integrations. The company invites crypto asset projects, blockchain networks, and other businesses to integrate with the Cent wallet to expand their ecosystems. For users, purchasing cryptocurrency through the wallet involves Know Your Customer (KYC) and Anti-Money Laundering (AML) checks conducted through partners like RAMP or Transak, which suggests a revenue model based on transaction fees or partnership agreements.

The company serves individuals looking for alternatives to traditional banking and those who are currently unbanked. It also positions itself as a partner for businesses and payment providers aiming to incorporate cryptocurrency and DeFi into their operations. Cent Finance has actively sought to grow its expertise and network by participating in accelerator programs, including Batch 3 of the Celo Camp accelerator and another with London & Partners, which was backed by the Mayor of London.

Keywords: decentralized finance, DeFi wallet, crypto wallet, non-custodial wallet, financial services accessibility, unbanked solutions, go bank-less, blockchain technology, digital assets, Celo Camp accelerator, cryptocurrency integration, KYC/AML compliance, crypto partnerships, web3 accelerator, financial technology