Catalogus

Catalogus is a product experience management suite designed to assist brands and sellers in navigating the dynamic ecommerce landscape. It offers a comprehensive solution for managing product catalogues, ensuring consistency and optimization across various online sales channels. By integrating with these channels, Catalogus allows brands to create customized content that meets the specific requirements of each platform, thereby eliminating the challenges of maintaining catalogue uniformity. The platform facilitates easy distribution and automates updates, enabling brands to efficiently generate high-quality catalogues that adhere to marketplace standards and the ONDC network. This ensures enhanced visibility and discoverability of products across digital shelves. Catalogus also provides tools for integrating shopping calendars and leveraging keyword search data to improve product discoverability. The business model focuses on providing a service that enhances partner engagement, reduces partner effort, and optimizes SEO content for higher visibility. Catalogus operates in the ecommerce market, serving individual brands and sellers looking to improve their product visibility and catalogue management. The platform's revenue is likely generated through subscription fees or service charges for its suite of tools. Keywords: ecommerce, catalogue management, product visibility, sales channels, content optimization, ONDC network, partner engagement, SEO, digital marketplace, product discoverability.