Caldera + Lab
Men's skincare products formulated with wild-harvested, non-toxic ingredients and backed by clinical trials for anti-aging and skin health.
Caldera + Lab is a direct-to-consumer (DTC) and retail company specializing in men's skincare. The company formulates and sells a range of skincare products, including a cleanser, moisturizer, serum, and sunscreen, marketed as a complete regimen. Caldera + Lab also has a hair care line designed to support scalp hydration and strengthen hair.
The company's business model is centered on selling high-end skincare products directly to consumers through its website, as well as through online marketplaces like Amazon and high-end retailers such as Neiman Marcus. The company emphasizes the use of natural, non-toxic, and wild-harvested ingredients, combined with scientific research and clinical trials to validate the effectiveness of its products. The brand targets men who are looking for premium, effective, and clean skincare solutions.
Caldera + Lab's revenue is generated from the sale of its skincare and hair care products. The company's marketing strategy focuses on its use of natural ingredients, scientific backing, and clinical proof of its products' effectiveness. The brand has gained visibility through various channels, including social media and features in publications.
Keywords: men's skincare, direct-to-consumer, natural ingredients, clinically-proven, hair care, e-commerce, luxury grooming, men's grooming, subscription service, retail