
Buyitnow.Com
closedSocial commerce technology enabling in-feed shopping.
Date | Investors | Amount | Round |
---|---|---|---|
investor | €0.0 | round | |
$22.0m | Debt | ||
Total Funding | 000k |
BuyItNow provides e-commerce technology designed to integrate shopping directly into social media feeds, addressing low conversion rates and high cart abandonment. The company's core offering is a "share to cart" technology that allows consumers to add items to their shopping cart without leaving their social media environment, aiming to create a seamless, impulse-driven shopping experience.
The business targets both large retail players and small to medium-sized businesses with a flexible pricing model that includes subscriptions, transaction fees, commissions, or licensing options. For smaller businesses like local grocery stores or craft sellers, BuyItNow offers a white-label app and pop-up store solution. For larger e-commerce clients with existing apps, it provides API integration.
The company was co-founded by Vasilii Korolkov and Maxim Krasavin. Korolkov is a serial entrepreneur with over two decades of experience in e-commerce and other sectors, holding several patents. Krasavin has a background in economics, corporate finance, and international consulting, managing strategic growth and commercial operations.
Keywords: social commerce, e-commerce technology, share to cart, mobile commerce, API integration, white-label app, online retail, conversion optimization, impulse buying, digital shopping