Business & Pleasure
Vintage-inspired beach accessories including umbrellas, chairs, and coolers for a chic outdoor experience.
| Date | Investors | Amount | Round |
|---|---|---|---|
* | N/A | Growth Equity VC | |
| Total Funding | 000k | ||
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Business & Pleasure Co. specializes in providing a range of vintage-inspired beach accessories designed to enhance outdoor leisure experiences. The company offers a variety of products such as beach umbrellas, chairs, tents, coolers, and bags, all characterized by their chic and nostalgic aesthetic reminiscent of 50s Coney Island. Operating in the outdoor leisure market, Business & Pleasure Co. caters to consumers seeking stylish and functional beach gear. The business model revolves around direct-to-consumer sales through their online platform, where customers can purchase items that combine both utility and design. Revenue is generated through the sale of these premium products, which are marketed as both practical and fashionable solutions for beachgoers. The company targets a clientele that values both aesthetics and quality in their outdoor accessories, positioning itself as a go-to brand for those looking to elevate their beach outings.
Keywords: beach, accessories, vintage, umbrellas, chairs, coolers, leisure, outdoor, chic, direct-to-consumer