Business Canvas
AI-powered SaaS solutions for B2B sales/marketing.
| Date | Investors | Amount | Round |
|---|---|---|---|
* | $9.4m | Series A | |
| Total Funding | 000k | ||
Business Canvas Inc. is a South Korean SaaS startup founded in July 2020 by CEO Kim Woo-jin. The company initially developed 'Typed', a collaborative knowledge management tool designed to streamline document workflow by integrating resource collection, knowledge management, and document writing into one platform. This product gained early traction, attracting users from over 150 countries.
In 2023, the company shifted its focus and launched two new products: 'Re:catch', a B2B CRM solution, and 'Founders', a management planning and administration tool. 'Re:catch' is designed to integrate marketing and sales processes, helping to prevent the loss of sales opportunities by improving lead transfer and customer management through AI-based automation. 'Founders' is a solution focused on business planning and financial modeling. This strategic pivot resulted in an eightfold increase in revenue compared to the previous year.
CEO Kim Woo-jin's background includes studying at the London School of Economics and working as a consultant at Deloitte before entering the startup world as a Chief Strategy Officer (CSO) at an AI startup. His entrepreneurial journey was influenced by a desire to solve inefficiencies, a theme that carried over from his varied experiences, including a brief period wanting to be a film director in France. Co-founder Shin Seung-heon, now the Head of Product Strategy, was instrumental in the product planning for 'Re:catch'.
Business Canvas operates on a SaaS business model, providing its software solutions to businesses. The company has secured significant investment, with a cumulative total of 7.3 billion won by early 2022 and additional funding rounds since. It has also formed partnerships with major tech companies like Google and Naver Cloud to expand its market reach, particularly in North America and Southeast Asia.
Keywords: SaaS, B2B CRM, sales automation, marketing automation, knowledge management, document collaboration, financial modeling, business planning, Re:catch, Founders