Bull Agritech

Bull Agritech is a commodity supply chain company founded in 2021 by Hit Desai and Divyajeetsinh Chauhan. Based in Ahmedabad, India, the firm operates an integrated platform that directly connects farmers with agri-commodity processors for non-perishable goods. This model is designed to circumvent the traditional lengthy intermediary chains, which can result in reduced profits, payment insecurity, and logistical issues for farmers.

The company's platform manages logistics, quality assessment, and payment security to streamline the trading process. Farmers can utilize "Sell from Home" services and collection centers, receiving upfront and fair payments, while processors gain direct access to crops, ensuring stable pricing. Bull Agritech focuses on low-margin, high-volume commodities and leverages technology to educate farmers on modern trade practices. By March 2024, the company reported having facilitated trades worth Rs 35 crore, connecting with over 6,000 farmers. The business model generates revenue by facilitating these trades between the farmers and the processors.

The founders, Hit Desai and Divyajeetsinh Chauhan, hail from North Gujarat, a region known for the Amul cooperative movement, and aim to replicate that success in the non-perishable commodity market. The company has secured pre-seed funding to expand its operations, including increasing its number of collection centers, broadening its commodity portfolio, and enhancing its technology for data analysis. Total funding has reached over $223K through several rounds, with investors including PedalStart and various angel investors.

Keywords: agricultural supply chain, commodity trading, agritech, farmer empowerment, market linkage, direct sourcing, food processors, logistics, quality assessment, payment protection