Britebill

Britebill is a software company that specializes in billing communications, transforming standard invoices into a personalized and interactive experience for customers. Founded in Dublin, Ireland, in 2010 by Alan Coleman and Eric Fitzgerald, the company was established to address the often-impersonal nature of customer billing. Coleman, a graduate of University College Dublin with a background in computer science and business, brought experience from roles at Morgan Stanley and Accenture, where he managed significant hardware and software sales. His journey into entrepreneurship was driven by a desire to move away from the structured corporate world, a path that began after his first job in investment banking. The company initially started as a consumer-focused online bill storage service called GetItKeepIt.com before pivoting to a business-to-business model.

The firm's core business revolves around providing a platform for large service providers, such as telecommunications companies, utilities, and banks, to enhance their customer interactions through billing. Its business model is centered on helping these clients reduce customer churn and costly calls to support centers by making bills clearer and more engaging. The platform achieves this by pre-empting questions, addressing potential issues, and highlighting new services through personalized messages directly on the bill. Britebill's service allows for the customization of both digital and paper bills with features like interactive graphs and targeted content, turning a routine document into a channel for cross-selling and up-selling opportunities. This approach has attracted major clients, including BT Group, Sprint, Vodafone, and Rogers Communications.

A significant milestone in Britebill's history was its acquisition in September 2016 by Amdocs, a Nasdaq-listed provider of software and services for communications and media companies. The acquisition was part of a larger deal where Amdocs purchased three companies for approximately $260 million in cash. Following the acquisition, Britebill's technology was integrated into Amdocs' portfolio, strengthening its digital and customer experience offerings. The company, recognized by Gartner as a "Cool Vendor" in 2014, has demonstrated considerable growth, with over 80% of its revenue generated from international markets prior to its sale.

Keywords: bill presentment, customer communications management, billing software, customer engagement, personalized billing, interactive bills, telecom billing, utility billing, bill design, customer experience management, Amdocs, Alan Coleman, bill-related calls reduction, customer churn reduction, targeted messaging, digital invoicing, communication service providers, B2B billing solutions, invoice personalization, bill analytics