Touchpoint Interactive Media

Touchpoint Interactive Media

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BoscaBox - Interactive In-Store Display Advertising.

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DateInvestorsAmountRound

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Total Funding000k
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Established on November 7, 2005, Touchpoint Interactive Media Limited is an Irish company operating in the digital media and technology sector. The company is registered in Dublin and its principal business activity is described as "Other information technology service activities".

The firm specializes in developing interactive out-of-home digital media solutions. It leverages technologies such as touch, gesture, and holographic displays to create engaging experiences. One of the key individuals associated with the company is Frankie McSwiney, who serves as the Managing Director. McSwiney's background includes a significant tenure as the Head of Marketing for Gilbeys Wines, a prominent Irish wine business. This experience in a major company provided a foundation in strategic decision-making and a consumer-focused business approach, which now informs the direction of Touchpoint Interactive Media.

Touchpoint Interactive Media focuses on creating meaningful connections between brands and consumers through dynamic and compelling digital content. Their services span across various platforms and industries, including healthcare, finance, and environmental sustainability. The business model appears to be centered on providing a suite of digital marketing and media services. These include brand strategy and design, creative content production, marketing intelligence, and global communications. The company also offers digital experience services encompassing video, web, and social media, alongside media planning and buying, and data analytics. They cater to a diverse client base, ranging from startups to established legacy brands, helping them launch new products and build their brand presence.

Keywords: interactive digital media, out-of-home advertising, digital signage, gesture technology, holographic displays, brand strategy, content creation, marketing intelligence, media planning, data analytics, Frankie McSwiney, Irish tech company, digital experience, video marketing, web development, social media marketing, consumer engagement, brand response, lead generation, digital communications

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