Booklr

Booklr

Data & analytics platform for publishers to deliver actionable insights and questions about their market, customers, and online.

HQ location
New York City, United States
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Launch date
Employees
Enterprise value
$2—3m
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Acquisition
Total Funding000k
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Booklr was a data and analytics company specifically targeting the book publishing industry, founded in 2010 by Jesse Solomon and Josh Brody. The firm specialized in delivering real-time data to authors and publishers, addressing a significant information gap in the sector.

Operating as a B2B service, Booklr provided its clients, which included major publishers like Random House, with crucial market intelligence. The platform aggregated and processed data related to book sales, the performance of different retail channels, and customer behavior patterns. This enabled publishers and authors to move beyond intuition-based decision-making and adopt a more data-driven strategy for marketing, sales, and content development. The service was designed to bring clarity to a traditionally opaque market, empowering creators and publishers with actionable insights to understand market dynamics and enhance sales growth.

In February 2014, Booklr was acquired by Vook, a digital publishing and distribution platform. The acquisition integrated Booklr's real-time analytics capabilities into Vook's existing suite of e-book and app development tools. Following the acquisition, co-founder Josh Brody transitioned to the role of Chief Operating Officer at Vook and joined its board of directors, leveraging his expertise in data's strategic importance within the publishing infrastructure. The combination of Vook's publishing solutions with Booklr's data services aimed to create a powerful, comprehensive market intelligence tool for the entire publishing ecosystem.

Keywords: Booklr, Jesse Solomon, Josh Brody, book publishing analytics, publishing data, author analytics, real-time book sales data, publisher tools, Vook acquisition, publishing market intelligence, reader analytics, digital publishing, e-book data, retailer performance data, customer behavior analytics, book market trends, publishing business intelligence, Random House

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