Book Your Stadium
Marketplace of new sports experiences for fans that combines match tickets and tours with fun leisure, tourism, sports and gastronomy plans from the main clubs in Spain.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor investor investor | €0.0 | round |
* | €480k | Seed | |
| Total Funding | 000k | ||
| EUR | 2023 | 2024 |
|---|---|---|
| Revenues | 0000 | 0000 |
| % growth | - | 35 % |
| EBITDA | 0000 | 0000 |
| Profit | 0000 | 0000 |
| % profit margin | (30 %) | (33 %) |
| EV | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 |
Source: Company filings or news article
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Book Your Stadium (Bstadium) is a sports technology marketplace aiming to redefine fan engagement by extending it beyond the typical 90-minute match. Founded in 2020 by Joaquín Martínez, Daniel Barrenechea, and César Sánchez, the company was born from Martínez's extensive 15-year career in the sports industry with entities like FIFA and the NBA, where he identified a gap between fan passion and the limited experiences offered by clubs. Bstadium provides a platform where football enthusiasts can discover and purchase unique sports-related activities, from stadium tours and match tickets to exclusive leisure and gastronomic plans developed in partnership with the clubs.
The company's business model operates as a marketplace for sports experiences, generating revenue by selling these curated packages directly to consumers. It partners with over 20 major football clubs, including Real Madrid, Manchester United, and Inter Milan, to create and commercialize a new inventory of experiences for both match days and non-match days. This collaboration provides clubs with a new digital revenue stream and a direct channel to connect with their fanbase year-round. Initially focused on commercializing third-party experiences, Bstadium has evolved to create its own replicable and scalable products, known as Bstadium Originals, which leverage technologies like virtual and augmented reality to create immersive activities.
Since its launch, the company has attracted over 50,000 users and achieved significant milestones, including being named a winner at the Seedrocket startup competition in 2021 and a finalist at both South Summit and Barcelona Sports Hub in 2024. Having raised $2.17 million in funding, Bstadium is focused on international expansion into key markets in the UK, Italy, and Latin America, with plans to grow its network to 100 partner clubs by 2025.
Keywords: sports experiences, fan engagement, football tourism, sports marketplace, sports technology, stadium tours, matchday experiences, virtual reality sports, augmented reality sports, digital fan connection, sports leisure, football packages, sports gastronomy, sports ticketing, Bstadium, club partnerships, digital sports revenue, fan monetization, immersive sports, Bstadium Originals