
Blu
Blu is an electronic cigarette brand, produced by Fontem Ventures and owned by Imperial Brands.
Date | Investors | Amount | Round |
---|---|---|---|
investor | €0.0 | round | |
investor | €0.0 Valuation: €0.0 | round | |
* | N/A | Acquisition | |
Total Funding | 000k |
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blu is a leading provider of electronic cigarettes and vaping products, catering to consumers seeking an alternative to traditional smoking. Operating in the vaping industry, blu offers a range of products including e-cigs, vape starter kits, and e-liquids with various flavors and nicotine strengths. The company targets adult smokers and vapers who value convenience, customization, and quality. blu's business model revolves around direct-to-consumer sales through its online platform, providing free delivery and customer support. Revenue is generated through the sale of devices, pods, and disposable e-cigs. The company's products are designed for ease of use, featuring pre-filled, pre-charged options and a fast-charging, long-lasting device with a one-click pod system.
Keywords: e-cigs, vaping, nicotine, e-liquids, customizable flavors, fast-charging, long-lasting, disposable, direct-to-consumer, adult smokers.