Quidco

Quidco operates as a cashback platform, primarily serving consumers looking to maximize their purchasing power through rewards. The company functions in the e-commerce market, offering users the ability to earn cashback on a wide range of purchases. Quidco's business model revolves around partnerships with retailers, where it earns a commission for directing traffic and sales to these partners. A portion of this commission is then shared with users as cashback, creating a win-win scenario for both consumers and retailers. The platform also features a hotel comparison tool, allowing users to earn cashback on hotel bookings, further enhancing its value proposition. Quidco's target audience includes savvy shoppers who are keen on saving money and making informed purchasing decisions. The company generates revenue through affiliate marketing, leveraging its extensive network of retail partners to provide a diverse array of cashback opportunities.

Keywords: cashback, e-commerce, rewards, consumers, retailers, commission, partnerships, hotel comparison, affiliate marketing, savings.