
BiometrIQ
Data-driven platform for personalized, science-backed nutritional solutions.
Date | Investors | Amount | Round |
---|---|---|---|
* | €1.0m | Seed | |
Total Funding | 000k |
BiometrIQ is a Belgian health-tech company founded in 2020 by CEO Pieter Josson and CTO Tijs Engelrelst. The firm provides a data-driven health platform that offers personalized and scientifically supported nutritional advice to combat lifestyle-related health issues like obesity. It operates from the Hangar K startup campus in Kortrijk and is expanding to Ghent. In April 2025, BiometrIQ secured €1 million in funding from tech and sports entrepreneurs to accelerate its growth in Belgium and the Netherlands and to prepare for further international expansion.
The company's core service is a platform that connects professional dietitians with clients, using data from wearables, sensors, and lab analyses to provide real-time health insights. This technology allows dietitians to offer highly personalized action plans, supported by coaching and education to foster sustainable habit changes. The platform serves dietitians and therapists by providing tools to enhance their practice, employers through corporate wellness programs aimed at boosting employee health and productivity, and other health partners for community initiatives. For individuals, it offers access to expert nutritional guidance at an affordable price. BiometrIQ's business model is centered on B2B partnerships with dietitians, companies, and health insurers, as well as a direct-to-consumer offering. Currently, over 330 dietitians use the platform, serving approximately 24,000 clients.
An early achievement for the company was being named the 'Promising SME of the Year 2023' by Unizo West Flanders, which recognized its innovative data-driven approach.
Keywords: health-tech, personalized nutrition, data-driven health, preventative care, wellness platform, dietitian software, corporate wellness, nutritional coaching, lifestyle management, obesity prevention, digital health, sustainable health, behavioral change, metabolic health, wearables data, health analytics, nutritional science, employee wellbeing, health partnerships, chronic disease prevention