Beksar

Beksar provides a comprehensive retail automation platform for small and medium-sized enterprises (SMEs) in Kazakhstan and Central Asia. The company was founded by Maksat Bektibayev, Bauyrzhan Sarsembayev, and Aidyn Temekov, entrepreneurs who experienced firsthand the operational challenges of managing their own retail chains. Frustrated by the lack of effective and consolidated software solutions to track income, expenses, and inventory, they developed their own system. This venture was born out of their direct experience, with Bektibayev having spent nine years building a retail chain, Sarsembayev five years, and Temekov contributing a background in both retail and IT.

The company's core offering is a software platform that digitizes and automates key retail operations. It serves a client base ranging from individual shop owners to multi-branch retail chains. The system integrates sales data, warehouse management, inventory tracking, cash management, and loyalty programs into a single, accessible application on a laptop, tablet, or mobile phone. This allows business owners to monitor operations in real-time, conduct digital stock counts without halting business, and use the platform as a marketing tool. Beksar operates on a SaaS model and also generates revenue by importing and selling rebranded POS tablets. Recently, the company has expanded into embedded finance, leveraging the sales data on its platform to help its clients, many of whom lack formal credit histories, access loans and other financial services through partnerships with financial institutions like Mastercard.

Since its founding in 2021, Beksar has achieved significant milestones. The company secured $305,000 in a pre-seed funding round in early 2024, reaching a valuation of $4.8 million with investors including Murat Abdrakhmanov and MOST Ventures. Beksar is an alumnus of the MOST Investment Readiness Accelerator and won in the Exponential Growth category at the Astana Hub Battle in 2023. The platform serves over 4,000 stores across Kazakhstan, Kyrgyzstan, and Uzbekistan and is looking to adapt its solution for the HoReCa sector. Through a partnership with the Mastercard Center for Inclusive Growth, Beksar aims to reach 20,000 small businesses, with a focus on empowering women-led enterprises.

Keywords: retail automation, SME software, inventory management, POS system, Kazakhstan tech, Central Asia retail, business analytics, embedded finance, sales tracking, warehouse management, loyalty programs, retail technology, financial services for SMEs, digital payments, HoReCa automation, startup Kazakhstan, Astana Hub, MOST Ventures, Maksat Bektibayev, fintech solutions