Beijing Zhongchuang Cultural Tourism Culture Industry Group

Beijing Zhongchuang Cultural Tourism Culture Industry Group

Full-service cultural tourism and creative IP operations.

HQ location
China
Launch date
Enterprise value
$11—17m
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DateInvestorsAmountRound
investor investor investor

€0.0

round
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CNY20.0m

Series A
Total Funding000k
Notes (0)
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Beijing Zhongchuang Cultural Tourism Culture Industry Group is a comprehensive cultural tourism industry service provider established on August 16, 2017. The company operates across the entire industry chain, focusing on IP operations, derivative product design and sales, immersive exhibitions, and brand marketing.

The firm's primary business includes the incubation and operation of cultural and tourism intellectual property (IP), the design, production, and sale of creative products, and organizing immersive theme exhibitions. It has established partnerships with notable cultural sites such as the Summer Palace, Old Summer Palace, Yongle Palace, and the Suzhou Museum to promote their cultural significance and develop related merchandise. This involves a wide range of products including art, apparel, toys, and office supplies, sold through both online and offline channels.

In 2021, the company launched its own cultural and creative IP brand, "Meet the Museum," which specializes in global art and light and shadow-themed exhibitions. This initiative has led to the establishment of high-standard art exhibition venues in several major Chinese cities, including Beijing, Shanghai, and Chengdu. The company's legal representative is Niu Ying, who also serves as manager. Zhongchuang Wenlv has secured multiple rounds of funding, including an A+ round, to support exhibition development and market expansion.

Keywords: cultural IP operations, tourism industry services, immersive exhibitions, derivative product design, brand marketing, museum partnerships, cultural product development, art exhibitions, creative merchandise, Chinese cultural promotion, IP licensing, themed entertainment, visitor attractions, retail management, cultural events

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