Behaviol
Designing games powered by artificial intelligence.
| Date | Investors | Amount | Round |
|---|---|---|---|
* | $2.5m | Seed | |
| Total Funding | 000k | ||
| USD | 2022 |
|---|---|
| Revenues | 0000 |
| EBITDA | 0000 |
| Profit | 0000 |
| EV | 0000 |
| EV / revenue | 00.0x |
| EV / EBITDA | 00.0x |
| R&D budget | 0000 |
Source: Dealroom estimates
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Behaviol, a creative studio founded in 2021, is positioned at the intersection of gaming, artificial intelligence, and blockchain technology. The company was co-founded by CEO Krishan Deegalla, along with entrepreneurs Dr. Dinuk Jayasuriya, Reza Magdon-Ismail, and celebrated Sri Lankan cricket Hall of Famer, Kumar Sangakkara. The concept originated from a conversation among friends, evolving into a new gaming framework that seeks to redefine esports entertainment. Sangakkara's involvement stems from his extensive 15-year international cricket career, aiming to shape the future of the sport he grew up with.
The Sydney-based startup operates in the B2C market, specifically within the entertainment software, esports, and Web3 gaming sectors. In September 2022, Behaviol emerged from stealth, securing $2.5 million in a seed funding round led by Hangar X. The round also saw participation from notable sports and Web3 investors, including Jordan Waxman, Jason Lenga, and Mark D'Alessandro. This capital is allocated towards the global launch of more games built on its core technology.
Behaviol's flagship product is META11, a virtual cricket game powered by AI. The platform allows users to engage with AI-driven athletes whose performance improves through reinforcement learning and neural networks, making each match a dynamic and provably fair contest. Users can participate in a free-to-play fantasy game by predicting outcomes to win rewards. The gameplay involves selecting a virtual team of AI players, earning fantasy XP, and converting it to an in-game utility token, $SPRTS. This token can be used for in-game actions like applying boosts to players. Future iterations will empower users to own, train, trade, and manage their own AI digital athletes, creating a deeper, more immersive experience. The company's revenue model is focused on future brand partnerships, sponsorships, and the expansion of the META11 universe with new game modes and tournaments.
Keywords: AI gaming, fantasy sports, cricket, blockchain gaming, virtual athletes, esports platform, Web3, digital collectibles, sports entertainment, metaverse