BeGreatTV
Providing audio and video lessons from Black innovators and leaders across industries.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
$450k | Seed | ||
| Total Funding | 000k | ||
| USD | 2022 | 2023 |
|---|---|---|
| Revenues | 0000 | 0000 |
| % growth | - | 106 % |
| EBITDA | 0000 | 0000 |
| Profit | 0000 | 0000 |
| EV | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 |
Source: Dealroom estimates
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BeGreatTV operates as an online media platform focused on the production of digital video courses taught by prominent Black and Brown innovators. The company, which also operates under the name Assemble to be Great, targets its services primarily to young adults, particularly within the BIPOC community aged 18-24, and collaborates with HBCUs and non-profits to expand its reach.
The platform was co-founded by Chief Executive Officer Cortney Woodruff, President Cortez Bryant, and Chief of Philanthropy Avrell Stokes. Woodruff's personal experience growing up in Jackson, Mississippi, with few Black mentors to emulate, served as a core motivation for creating the company. His background includes a degree in Economics from Alabama A&M University, attendance at IESE Business School in Spain, and the launch of a previous tech venture, TrainersVault.com. Bryant brings extensive experience from the entertainment industry, having managed high-profile music artists like Lil Wayne, Drake, and Nicki Minaj.
The company's business model is centered on a subscription service, granting users 24/7 access to its content library. The platform's product consists of original series, with each series containing 12-15 episodes of approximately 10-15 minutes in length. These instructional documentaries are designed as a form of "edutainment," focusing on personal growth and career development across a wide range of fields, including business, arts, sciences, and entertainment. The stated mission is to provide access to the knowledge and advice of successful leaders to inspire underserved youth. In 2021, BeGreatTV announced a seed investment from Stand Together Ventures Lab, with other initial investors including Arlan Hamilton of Backstage Capital, SOSV, Tiffany Haddish, and Law Roach.
Keywords: online education, edutainment, digital video courses, BIPOC creators, mentorship platform, personal development, career growth, subscription service, inspirational content, minority youth, Black innovators, skill development, online learning, Assemble to be Great, Cortney Woodruff, Cortez Bryant, Stand Together Ventures Lab