Bedrocket Media Ventures
Bedrocket is changing the way brands and media companies think about creating online video channels and destinations.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
| N/A | $9.6m | Early VC | |
| Total Funding | 000k | ||
Bedrocket Media Ventures operates as a media entity and venture capital firm, strategically positioned at the convergence of content and technology. The company was established in 2011 by Brian Bedol, a serial entrepreneur with a significant track record in media, alongside Ken Lerer, co-founder of The Huffington Post. Bedol's career is marked by the successful creation and sale of Classic Sports Network to ESPN and College Sports Television to CBS, experiences which directly inform Bedrocket's operational strategy.
The firm's core business involves creating and investing in original video content for distribution across a variety of digital platforms. Bedrocket functions as both an incubator for digital media properties and a producer of video programming. A key milestone was securing $15 million in Series A funding in September 2012 from New Enterprise Associates (NEA) to fuel its growth and content creation. The company's business model is centered on producing high-quality, low-cost programming, bypassing traditional media gatekeepers to connect directly with audiences. This is achieved by creating content channels and networks designed for a multi-screen, 'cable-in-the-cloud' environment.
Bedrocket's portfolio includes the incubation of and investment in several digital media ventures. The company co-founded NowThis News and incubated Sportsrocket, which developed the successful YouTube soccer channel KickTV in partnership with Major League Soccer before it was sold. Other notable activities include launching YouTube networks like Official Comedy and Network A (action sports), and making strategic investments in companies such as the independent film distribution platform VHX and the YouTube talk show "What's Trending". Bedrocket also served as the executive producer for the independent film "Sleepwalk With Me". The company targets the evolving digital media landscape, partnering with content creators and media companies to build and distribute engaging video content directly to consumers.
Keywords: digital media investment, video content production, media venture capital, content incubation, cross-platform networks, Brian Bedol, Ken Lerer, online video channels, digital content distribution, media property incubator, Sportsrocket, Network A, Official Comedy, NowThis News, KickTV, streaming content, media technology, venture funding, digital programming
