BallotReady

BallotReady is a civic technology startup dedicated to enhancing democratic participation by providing voters with comprehensive, nonpartisan information about elections. Founded in 2015 by University of Chicago classmates Alex Niemczewski and Aviva Rosman, the company has grown from distributing paper voter guides for the Chicago mayoral election to serving millions of voters across all 50 states.

BallotReady aggregates data from every level of government, making it accessible and actionable through its digital platform. This platform offers personalized information on candidates and measures, enabling voters to make informed decisions in every race and on every ballot measure. The company serves a diverse clientele, including individual voters, political organizations, and corporations. Notable clients include Snapchat, Spotify, and Tinder, which use BallotReady's tools to engage their users in the political process.

Operating in the civic engagement and technology market, BallotReady's business model revolves around partnerships and customized digital solutions. Organizations leverage BallotReady's platform and API (a set of tools for building software applications) to inform and mobilize their members and supporters. This includes tools for "Super Voters" and "Ballot Parties," which help passionate voters amplify their impact.

BallotReady generates revenue through these partnerships by offering tailored digital platforms that help organizations recruit candidates, inform voters, and increase voter turnout. By providing these services, BallotReady not only supports democratic engagement but also creates a sustainable business model that capitalizes on the growing demand for transparent and accessible political information.

Keywords: civic technology, voter information, nonpartisan, digital platform, API, partnerships, voter turnout, political engagement, data aggregation, democracy.