Babelway

Founded in 2007 by François Van Uffelen and Mathieu Pasture, Babelway was established to simplify B2B and Electronic Data Interchange (EDI) integration. The company operates as an Integration-as-a-Service (IaaS) provider, offering a cloud-based platform for automating document and data flows between business partners. Based in Louvain-la-Neuve, Belgium, the firm grew to serve over 500 customers worldwide before being acquired by Tradeshift, a supply chain payments and marketplaces platform, in December 2018. Following the acquisition, the Babelway product has been offered as Tradeshift Link, extending the capabilities of the Tradeshift platform.

Babelway's core business revolves around its self-service B2B integration platform, which is delivered as a Software-as-a-Service (SaaS) solution accessible via a web browser without the need for in-house hardware or software installation. The business model is designed to provide companies of all sizes, from small businesses to large enterprises, with full control over their data integrations. The platform serves clients across various industries, including retail, manufacturing, logistics, and fashion, by enabling them to connect with trading partners regardless of the formats or communication protocols used. Revenue is generated through subscriptions to the platform, with a free plan available for testing and building channels, and paid plans required for full channel activation.

The platform specializes in data translation and communication, allowing users to build and manage connections for exchanging electronic business documents. Key features include the ability to handle a wide array of document formats like EDIFACT, X12, XML, and CSV, and communication protocols such as AS2, SFTP, and APIs. The system is designed for both business users and IT experts, featuring a visual drag-and-drop tool to configure data transformations. It provides tools for monitoring message processing, managing alerts, and giving users visibility and control over their B2B exchanges. The platform ensures security and compliance with standards like ISO 27001, SOC 1, and SOC 2, and all upgrades are applied automatically.

Keywords: B2B integration, EDI software, Integration Platform as a Service, iPaaS, data translation, document exchange, SaaS, cloud integration, supply chain automation, API integration, self-service EDI, business process automation, AS2, EDIFACT, X12, XML transformation, Tradeshift Link, B2B communication, data flow automation, electronic invoicing, partner onboarding, managed file transfer, application integration, workflow automation, e-invoicing