AthletePath
Company based in portland focused on developing an online platform providing performance statistics for athletes.
| Date | Investors | Amount | Round |
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| investor | €0.0 | round | |
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| N/A | €0.0 | round | |
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| Total Funding | 000k | ||
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Based in Portland, Oregon, AthletePath, Inc. operated a social engagement platform tailored for amateur endurance athletes. The company was founded in October 2007 by David Embree, who also served as its CEO. Embree, a semi-competitive runner and triathlete, drew from his personal experiences of frustration in tracking friends' race schedules and sharing his own athletic achievements. His professional background in product and event marketing at major sports brands like Adidas and Nike provided him with insights into the needs of both athletes and large-scale race directors, which formed the business concept for AthletePath.
The platform was designed to be a comprehensive resource for the amateur racing community. For athletes, it provided a centralized location to discover events their friends were participating in, register for races, and track their performance results and statistics over time. Post-race, the service would deliver results via text and email, which could then be shared on social media. For event managers, AthletePath offered tools to streamline registration and promotion. The business model focused on serving both individual athletes and event organizers, initially offering its platform for free to athletes. One of its key differentiators was a move in 2014 to eliminate convenience fees on race registrations for its users.
The company successfully raised approximately $1.5 to $1.7 million through several funding rounds, including participation in the Portland Incubator Experiment. By late 2013, the platform had amassed a user base of over 1.5 million athletes and was working with 1,500 events. After several years of operation and building a significant community, AthletePath was acquired by I Am Athlete on May 9, 2016.
Keywords: athletic social network, race registration platform, endurance sports, amateur athletes, race results tracking, David Embree, event management software, running community, cycling platform, triathlon results, athlete performance data, Portland Incubator Experiment, sports technology, race discovery, athlete engagement, I Am Athlete, athletic event registration, performance analytics, social racing platform, peer-to-peer sports