ARtttify

ARtttify provides a gamified marketing platform that enables B2C brands to create and launch interactive campaigns such as contests, quizzes, and mini-games. The company was founded in 2024 by Aamir Abid and Mariam Kharazishvili and is headquartered in Tbilisi, Georgia. The founders, who had previously worked together for five years at an agency creating manual interactive campaigns for large brands, started ARtttify to make similar marketing tools accessible and affordable for small and mid-sized businesses.

The platform is designed as a self-service tool that allows businesses to launch campaigns in minutes without needing developers, designers, or large budgets. It offers templates for various campaign types, including user-generated content contests and instant-win games, which can be customized with a brand's own logos and colors. Key features include real-time analytics, automated tracking of entries and engagement, and fraud detection. Campaigns can be shared across social media, websites, and email, with additional exposure through ARtttify's own promotion hub.

ARtttify's business model targets small and mid-sized consumer brands in markets like the UK, Georgia, and the US, as well as marketing agencies. The company operates on a freemium model and generates revenue through paid pilots and platform subscriptions. The company has received $40K in funding from the AceON Accelerator and has also participated in the Startup Wise Guys accelerator program. As of early 2025, the platform had been used to launch over 450 brand campaigns, registering more than 150,000 users.

Keywords: gamified marketing, promotional contests, lead generation platform, B2C brand engagement, interactive campaigns, user-generated content, customer acquisition, self-service marketing, marketing automation, AI marketing, reward-based marketing, contest management, SME marketing tools, digital promotions, audience engagement, viral marketing, no-code platform, real-time analytics, marketing analytics, customer loyalty