ARTOGO
Online exhibition platform for immersive digital experiences.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
| investor | €0.0 | round | |
* | $515k | Early VC | |
| Total Funding | 000k | ||
ARTOGO is a digital arts and culture platform that specializes in creating online exhibitions and virtual tours. Founded in April 2021 by Howard Yang (CEO), Walt Chuang (Director of Marketing), and Benjamin Chen (Director of Technology), the company aims to make art accessible beyond geographical and time constraints. The founders identified a market need for digital content and knowledge, applying lessons from the online learning industry to the art world. Their first online exhibition featured artist Chen Sheng-Wen's work.
The company operates as the largest virtual tour platform in Asia, having received early incubation from Google and the Taiwanese AppWorks Accelerator. ARTOGO partners with museums, art galleries, and cultural institutions to digitize their exhibitions. The core of their service involves using Matterport 3D technology to create immersive digital twins of exhibition spaces, which viewers can explore online. Key features include a "Dollhouse View" for a comprehensive 3D layout and the integration of audio guides to create a rich, narrative-driven experience.
ARTOGO's business model includes both free and paid content. Revenue is generated primarily through a pay-to-visit model for exclusive online exhibitions, creating a new income stream for its institutional partners. The company provides an end-to-end solution for its clients, covering content licensing, planning, 3D scanning, production, distribution, and ticket sales. This strategy has proven successful, with plans to launch over 20 new paid experiences in 2024. By offering online tickets, sometimes at a lower price than physical entry, ARTOGO attracts a broader audience, including those who may use the online tour to decide whether to visit in person.
Keywords: online exhibitions, virtual tours, digital art, 3D exhibitions, cultural technology, art platform, museum technology, digital twin, Matterport, art digitization, immersive experience, virtual gallery, art streaming, cultural content, digital heritage, art tech, audio guides, exhibition platform, digital curation, online museums