ApplianceWare
closedProduces management, communications and service delivery software for the server appliance and ASP/SSP markets.
| Date | Investors | Amount | Round |
|---|---|---|---|
$14.0m | Early VC | ||
| Total Funding | 000k | ||
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Appliance Warehouse of America (AWA) operates as a national provider of appliance leasing and sales, primarily targeting the residential sector. The company was founded in 2002 and has established its headquarters in Irving, Texas. Key figures associated with the company include Founder and Co-Owner Fred Landay, Owner Joel Sussman, and President Rege Armbruster.
The firm's core business revolves around leasing household appliances, such as washers, dryers, and refrigerators, to tenants in apartments and homes. Its business model is structured to provide convenience by bundling the appliance, delivery, installation, and ongoing maintenance into a single monthly payment. This service is particularly aimed at the multi-family housing industry, property management companies, and corporate housing sectors, offering them a streamlined solution for appliance needs. Appliance Warehouse of America generates revenue through these monthly leasing fees and direct equipment sales.
The company positions itself as a leading national supplier for in-unit laundry equipment. Operationally, AWA is a subsidiary of Coinmach Service Corporation and manages its customer service and logistics from a centralized facility in the Dallas area. While the company promotes the convenience and affordability of its rental model, customer reviews indicate a mixed experience, with some users citing issues related to service and equipment quality. The company has an estimated annual revenue of around $16.5 million and employs between 70 and 112 people.
Keywords: appliance leasing, washer dryer rental, refrigerator rental, residential appliance services, property management solutions, multi-family housing suppliers, home appliance rental, equipment leasing, Coinmach Service Corporation, in-apartment laundry, appliance sales, home services, tenant appliance solutions, corporate housing appliances, national appliance provider, Texas-based companies, appliance maintenance service, monthly appliance rental, home equipment rental, residential leasing