
ANAVON
Ski equipment and apparel.
ANAVON Ski AG is a Swiss manufacturer of high-performance skis, established in 2018 by founders Urs Wullschleger, Kurt Schär, and Mauro Lardi. The name "ANAVON" is derived from the Rhaeto-Romanic word for "forward," reflecting the company's ethos. Initially based in Disentis, the company relocated to Zizers, Switzerland, in early 2024 to support its expansion and growth. The company is currently managed by Kurt Egger, who brings entrepreneurial experience to guide ANAVON's future development.
The business operates in the premium winter sports equipment market, focusing on direct-to-consumer sales and also acting as an Original Equipment Manufacturer (OEM) for other brands. A significant milestone was securing a worldwide license in 2022 to produce and distribute all skis and winter sports hardware, such as helmets and goggles, for the renowned brand BOGNER. This partnership, coupled with successful equity crowdfunding campaigns, has provided the financial resources for scaling operations. ANAVON's business model also includes experiential offerings like factory tours and one-day ski-building workshops where customers can create their own custom skis.
ANAVON's products are distinguished by their 100% Swiss-made quality, utilizing locally sourced materials like Swiss ash wood for the ski cores. The company emphasizes durability and performance, employing a construction process that involves pressing approximately 20 individual layers and using a proprietary REACT bonding system for improved stiffness and comfort. One of their notable designs is the ANAVON Dual Performance ski, which features two different curve radii. A key aspect of their value proposition is extensive customization; customers can choose from a wide palette of colors for the skis and logos, and even add personal inscriptions, to create a personalized piece of equipment.
Keywords: ski manufacturing, Swiss made skis, custom skis, performance skis, ski building workshop, ash wood ski core, Bogner skis OEM, direct-to-consumer skis, winter sports equipment, premium skis, handcrafted skis, personalized skis, ski technology, ANAVON Dual Performance, Zizers Switzerland, European ski brands, luxury winter sports, ski customization, REACT bonding system, factory tours