AJ by Gympass
A suscription with unlimited access to get in more than 1000 gyms.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
| investor | €0.0 | round | |
| investor investor | €0.0 | round | |
* | N/A | Acquisition | |
| Total Funding | 000k | ||
| EUR | 2020 | 2021 |
|---|---|---|
| Revenues | 0000 | 0000 |
| % growth | - | (10 %) |
| EBITDA | 0000 | 0000 |
| Profit | 0000 | 0000 |
| % profit margin | (35 %) | (16 %) |
| EV | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 |
Source: Company filings or news article
AJ by Gympass, a corporate wellness platform founded in Barcelona in 2014, has been integrated into the Wellhub ecosystem following its acquisition by Gympass. Initially operating as Andjoy, the company provided corporate clients with a single subscription service, granting their employees access to a network of over 2,200 fitness and wellness centers across Spain. In January 2022, Gympass, a Brazilian-founded global leader in corporate wellbeing, acquired Andjoy from Sodexo to bolster its European presence.
The combined entity now operates under the Wellhub brand, a name change from Gympass in April 2024 to reflect its expanded focus beyond physical fitness. Wellhub functions on a B2B2C model, partnering with companies to offer their employees a comprehensive wellness benefit. This subscription provides access to a global network of fitness partners, including gyms, studios, and wellness apps, covering a wide range of activities from fitness and mindfulness to therapy, nutrition, and sleep. Revenue is generated through corporate partnership fees and a portion of the subsidized employee membership fees. This model aims to provide a flexible and affordable wellness solution for employees while offering companies a way to improve workforce health, retention, and productivity, potentially lowering healthcare costs.
The platform, founded in 2012 by Cesar Carvalho, was born from his personal experience as a consultant struggling to maintain a fitness routine while traveling. This led to the creation of a three-sided marketplace connecting corporations, their employees, and a vast network of wellness providers. The rebranding to Wellhub signifies a strategic shift to a holistic wellness approach, integrating various dimensions of well-being into a single, centralized platform. For former AJ by Gympass users, the transition to Wellhub means access to an even broader array of wellness options, although historical data like check-ins and payments were not migrated to the new platform.
Keywords: corporate wellness, employee benefits, fitness platform, B2B2C, gym network, wellness subscription, employee well-being, workplace wellness, holistic health, mental health benefits, nutrition support, mindfulness apps, digital health, Gympass, Wellhub, Andjoy, corporate fitness, employee engagement, subscription service, wellness marketplace