Aidable
Helps deal constructively with loved one's eating disorder and offers support for supporters.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | N/A | - | |
| Total Funding | 000k | ||
| USD | 2023 |
|---|---|
| Revenues | 0000 |
| EBITDA | 0000 |
| Profit | 0000 |
| EV | 0000 |
| EV / revenue | 00.0x |
| EV / EBITDA | 00.0x |
| R&D budget | 0000 |
Source: Dealroom estimates
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Aidable UG, operating as aidable.family, is a Berlin-based entity founded in 2022 that addresses the pervasive challenge of eating disorders by focusing on a critical, yet often overlooked, component of the recovery process: the family. The company was established by Anne Reisig, who has a personal history with an eating disorder. Her journey, which began with her own diagnosis at 16, provided firsthand insight into the significant impact parents and family have on the path to recovery. Reisig observed her own parents' struggle to find effective ways to help, which inspired her to create a resource she wished they had. This personal experience is the foundational pillar of Aidable's mission.
The core of Aidable's business is an online course specifically designed for the parents and relatives of individuals with eating disorders. This digital product provides practical advice, training videos, and a workbook to empower family members, helping them to navigate the complexities of the illness and contribute positively to their loved one's healing process. The business operates on a B2C model, directly selling its educational courses to families seeking guidance and support from home. The program recognizes that the post-therapy environment is a vulnerable period, with high relapse rates, and aims to bridge this gap by equipping the primary support system with necessary tools. Aidable positions itself as "support for the supporters," acknowledging that an eating disorder affects the entire family unit.
The company's formation was supported by a Berlin startup scholarship and incubation at the Vision Health Pioneers Incubator, which underscores its standing within the digital health sector. Founded by Anne Reisig, alongside co-founders Corinna and Lukas, the team's collective personal experiences with the subject matter provide a deep-seated authenticity to their work. In November 2023, Aidable was awarded 1st place for the Wittener Preis für Gesundheitsvisionäre, a prize for health visionaries.
Keywords: eating disorder support, family counseling, digital health, online courses, caregiver resources, mental health tech, parental support, post-therapy care, B2C education, health visionaries