AdAlong
Easy to use solution to create and share more videos.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor investor investor investor | €0.0 | round |
N/A | Seed | ||
| Total Funding | 000k | ||
| EUR | 2019 | 2020 | 2023 |
|---|---|---|---|
| Revenues | 0000 | 0000 | 0000 |
| EBITDA | 0000 | 0000 | 0000 |
| % EBITDA margin | (136 %) | - | - |
| Profit | 0000 | 0000 | 0000 |
| % profit margin | 3167 % | - | - |
| EV | 0000 | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 | 0000 |
Source: Company filings or news article, Dealroom estimates
AdAlong operates as a business-to-business firm in the marketing technology sector, providing a software-as-a-service (SaaS) platform centered on user-generated content (UGC). Founded in 2017 and headquartered in Paris, France, the company has progressed through several accelerator and incubator programs before securing a Seed funding round in August 2022. Investors include notable entities such as Plug and Play Tech Center and Orange Start-Up.
The company's core business revolves around enabling brands to leverage authentic visual content created by their own communities of fans, customers, and employees. Revenue is generated through subscriptions to its AI-powered platform, which serves as a central hub for managing UGC campaigns. The platform is designed to increase brand engagement, build trust through social proof, and ultimately drive sales.
AdAlong's platform offers a suite of tools for brands. It uses artificial intelligence to automatically discover, cluster, and label visual content from social media, helping to identify key brand advocates. A key feature is the integrated rights management system, which streamlines the process of obtaining permission from creators to reuse their photos and videos. Once content is curated and rights-cleared, the platform allows brands to publish it across various channels, including social media feeds, ad campaigns, and e-commerce websites. For online stores, it can create shoppable galleries by linking the user-generated content directly to product catalogs, enhancing the customer journey. The system also provides analytics to track the performance of UGC campaigns, offering insights into creator impact, visual trends, and audience engagement.
Keywords: user-generated content, UGC platform, community marketing, social proof, content curation, visual commerce, digital marketing, brand advocacy, marketing analytics, customer engagement, content rights management, AI in marketing, e-commerce marketing, social media marketing, brand community, visual content management, marketing technology, SaaS, customer content